A recent study showed that two-for-one deals are a really bad idea for small, privately owned restaurants. The study showed that the offers work very well at getting people into your restaurant, but as soon as the offer is over, they stop coming in.
Unfortunately, many restaurant owners don’t understand how these offers work, or don’t […]
Entries from December 2007
The Truth About Two-For-One Deals
December 30th, 2007 · 1 Comment
Tags: marketing
Is Arguing with the Customer Worth the Cost?
December 28th, 2007 · No Comments
While visiting with family over the Christmas holiday, I got into a discussion with my sister in-law about an online purchase that was made. The online ad stated that shipping would cost $29.95, but when she got her actual bill the shipping charge was $39.95. She had contacted the company and they were arguing with […]
Tags: customer service
Merry Christmas
December 25th, 2007 · No Comments
Today’s a travel day for the family, but I wanted to make sure I took the time to wish everyone a very Merry Christmas.
Tags: Uncategorized
